Pulling Ahead: How Facebook and Twitter won the
Web.
“Is a social
networking website created by Mark Zuckerberg and Eduardo Saverin founded by
Chris Hughes and Dustin Moskovitz. Originally a site for students of Harvard
University, but was open to anyone with an email account.”
Facebook is
king for a reason. It wasn’t just through luck that founder Mark Zuckerberg’s
darling came to reign supreme over the social media kingdom. It was, in fact, a
series of smart moves and innovative features that set the platform apart from
the rest of the social media pack. First and foremost, the 2007 launch of the Facebook Platform was key to site’s success.
The other key to success was Facebook’s ubiquitous ‘Like’ button, which
broke free from the bounds of the site and began appearing all over the
Internet. Now you can ‘like’ or “tweet’ just about everything even when you’re
not on Facebook or Twitter. Realizing the power of social networking, Google
decided to launch their own social network (Google+) in 2007
“Was originally created in California, but is under the jurisdiction of
Delaware since 2007.8 Since Jack Dorsey created it in March 2006, and launched
in July of the same year, the network has gained popularity worldwide and is
estimated to have over 500 million users, generating 65 million tweets a day
and handling over 800,000 search queries per day.”
It differed from Facebook and Twitter in that it wasn’t necessarily a
full-featured networking site, but rather a social “layer” of the overall
Google experience. Initially, Google generated a lot of buzz with the service’s
Hangouts feature, which allowed users to enter live video chats with other
online friends. Regardless, the service definitely didn’t dethrone Zuckerberg’s
behemoth, especially considering more than half of Google+ users have never
even visited the service’s official site.
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